Bayer Crop Science: Creating a Strong Foundation for Innovation with Technology

Julia Maret is the SPI IP Science Technical Lead at Bayer Crop Science, a leading research company in regenerative agriculture.

The company’s technologies enable farming communities to increase crop production in an environmentally friendly way, helping to feed a growing global population and ensure a sustainable future for farmed land. Bayer Crop Science is part of the wider Bayer Global, an innovator in healthcare and agriculture, operating in more than 80 countries with almost 100,000 employees. A biochemist by training, Julia heads a team of four IP specialists. Unusually, the team is not part of the legal department but works in and with the research departments.
The team is primarily made up of scientists rather than IP attorneys. This unique approach to innovation enables Julia’s team to act like ambassadors between research and IP law.

In this client spotlight, Julia Maret, discusses how ideaPoint helps the IP Science Team at Bayer Crop Science collaborate, organize and prioritize new ideas, and automate and streamline their innovation management processes.