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ip management software
Toe Su Aung

Introduction to Intellectual Asset Management

 

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Selected Anaqua Clients

Anaqua’s intellectual property management software is chosen worldwide by large and medium-sized companies to manage patents, inventions and trademarks. Learn how Anaqua helps its clients.

Jaguar Land Rover

Matt Holmes, Chief Patent Counsel , Jaguar Land Rover
“Our inventors were unhappy with the inflexibility and lack of usability of the new system. For this and other reasons, we are very glad to move back to ANAQUA. We were also impressed with the fast implementation process. We are a small team and could not afford to dedicate significant resources to the effort. Anaqua was able to complete the whole project in six weeks, including data migration and training.”

 

Imperial Tobacco

 

 

Stephen Reid, Senior IP Counsel, Imperial Tobacco Group
“We needed a system that would allow us to access and analyze our portfolio more easily and at the same time support close collaboration with our law firms. We looked at several tools in the marketplace and were very impressed with Anaqua’s potential to support collaboration with the wider community involved in our global trademark activity.  The implementation of the system went smoothly even with our large portfolio”.

MGI

Eric Maschoff, Maschoff Gilmore & Israelsen
“We are a very forward-thinking firm always looking for new ways to add value to our advanced technology clients, so the ANAQUA system is a great fit for us. We can offer our clients new online services and use web-based collaboration with other service providers to offer exceptional value.”

 

Welch Allyn

Chris Horacek, Associate General Counsel
Welch Allyn
“We wanted to bring our patent prosecution activity in-house to save costs and improve quality, and we also wanted the option of a hosted solution. We looked at the alternatives and selected Anaqua, and our team has been very impressed by the seamless and easy implementation process.”

 

 

Nielsen

 

Gene Potkay, Senior Vice President for Intellectual Property, The Nielsen Company
"Driving and managing the growth in innovation is a strategic thrust for Nielsen as we expand our capability to measure and report across new media formats, channels and markets. After an extensive review, we concluded that Anaqua is the best-in-class IP management platform solution to help bolster our end-to-end IP business processes."

 

 

Interdigital

Lawrence F. Shay, President of Patent Licensing
InterDigital
“Our success in increasing the pace and breadth of our innovation was the driving force for identifying a more efficient and integrated system for managing InterDigital’s patent portfolio. We reviewed the different options in the marketplace and chose Anaqua. The new system will tie our invention and patent workflow processes together to provide a lifecycle record for each invention, allowing us to categorize our portfolio by any number of classifications and monitor related spending.”

 

 

Eastman

Bernie Graves, Chief Patent Counsel
Eastman Chemical Company

"By integrating patent and portfolio management data in ANAQUA, the businesses are much better served with increased visibility of real-time portfolio information, efficiencies in portfolio reviews, and more accurate forecasting capability.”

 

 

NXP logo

Hans Pennings, Former Senior Vice President Intellectual Property & Licensing, IP Department
NXP Semiconductors
“With Innovation Centers in Austria, France, Germany, Netherlands, Belgium, UK, India, Singapore and China and a portfolio of 25,000 patents, the challenge was huge. Despite this I have never seen a more successful IT system implementation project. It is a tribute to the whole team – NXP, Anaqua...”

 

 

Microsoft

Marshall Phelps, Corporate VP & Deputy General Counsel, Intellectual Property and Licensing
Microsoft Corporation
"IP is a critical strategic asset for Microsoft. We have deployed the Anaqua IAM system to manage our worldwide IP portfolio and we are very pleased with the results. Our partnership with Anaqua is enabling Microsoft to move to the next level in strategic IP management."


 

Kimberly Clark

Cheryl Perkins, SVP and Chief Innovation Officer
Kimberly-Clark Corporation
"Prior to partnering with Anaqua, we didn’t have the capability to readily see a comprehensive enterprise view of our intellectual assets, in particular, knowing the relative business and technical value of our assets. By ranking and categorizing assets across multiple categories to align them to our business goals….we are transforming from an individual unit based IP company to an integrated enterprise based IP company focused on generating and maintaining intellectual assets that will deliver significant competitive advantage."

 

 

Ford

Damian Porcari, Director of Licensing & Enforcement, FGTL, Ford Motor Company
"ANAQUA is accessible to everyone, from attorneys to inventors. We’re able to configure the system to provide a rules-based environment for the inventors so they have a keen understanding of what we're looking for and what ultimately maps to our core goals. ANAQUA takes the guess work out of the equation for our inventors, streamlining the process so we end up with inventions that result in patents."

 

 

British American Tobacco

Michael Leathes, Head of IP
British American Tobacco
"Anaqua provided the essential platform on which to build other efficiency and cost-saving measures which together enabled us to have over 90% of our data handled by our firms online enabling us to have better clarity with reliable information to push our lapse rate way over 60%, cut costs over 40% in four years and, most critical of all, really be in full command of our intellectual asset base."