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Defining Client Success

IP Business Management
Tags: Anaqua Experience, Professional Services

Client Success Methodology

Meet Aileen Buchanan, VP of Client Success, who oversees Anaqua’s Client Success team and plays a major role in shaping the company’s Client Success model that best supports clients’ unique short and long-term goals.

Beyond Client Support

In this brief video, Aileen defines the difference between customer success and customer support, and shares how organizations should reassess their view and approach on these terms to ensure the best outcome for clients.